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Thursday, October 30, 2014
MILEY CYRUS IS THE NEW FACE OF MAC VIVA GLAM
Following in the footsteps of Rihanna, Nicki Minaj and Lady Gaga before her, Miley Cyrus will be the 2015 spokesperson for MAC Viva Glam, the cosmetics brand announced Wednesday.
The neon-washed campaign image shows Cyrus— clad in a bedazzled onesie of course — lying on her back in a mirrored room with her legs casually propped up on the wall and her hands behind her head, like she's about to start some crunches. Her Viva Glam bright fuchsia lipstick and accompanying Lipglass with shimmer (see below) match the hot pink lights in the clubby-looking backdrop.
We can always depend MAC to wrangle the most inspired faces and personalities for its continuous effort to help men, women, and children living with HIV/AIDs. Past Viva Glam spokespeople include the likes of RuPaul, k.d. Lang, Pamela Anderson, Ricky Martin, and fellow Disney alum Christina Aguilera.
The Miley Cyrus x Viva Glam lipstick and Lipglass will be available in January 2015 and 100 percent of the proceeds will benefit the MAC AIDS Fund.