Wednesday, August 26, 2015

NIKE TAKES TO THE STREET TO CELEBRATE THE 20TH ANNIVERSARY OF ITS ICONIC STREET TENNIS AD


Twenty years ago, Nike unveiled a TV spot that saw Andre Agassi and Pete Sampras squaring off in an impromptu match on a crowded city street.
On Monday, Nike convened Agassi and Sampras — and a host of Nike Tennis athletes — for take two of the iconic ad. This time the event took placed in Manhattan, the current epicenter of the tennis world as the US Open is just days away. Decked out in the same on-court apparel seen in the NikeCourt Fall/Winter 2015 lookbook were Rafael Nadal, Serena Williams, Maria Sharapova, Madison Keys and Grigor Dimitrov. They were joined by John McEnroe, Roger Federer, Nick Kyrgios and Genie Bouchard. All told, a staggering 86 major singles titles were represented on one city block.

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